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POSITIONING

MBrand3 is now firmly positioned as the leading independent mobile advertising agency on the Market, capable of handling all types of revenue-generating advertising on mobile content.

Over 50 Premium software and media publishers have placed their faith in MBrand3, which has brought its extensive knowledge of the mobile advertising market to bear on national and international projects

 


  • Efficiency
  • Exclusivity
  • Responsiveness
  • Innovation
  • Quality
  • Service

MBrand3 aims to meet all the needs of publishers, including their targets and goals, which are constantly growing in size and scope given the extent to which this media now pervades the lives and habits of consumers.

PROMISE

Mbrand3's commitments

  • Develop offer-specific advertising media
  • Share best practices and business cases with sales teams
  • QBR (Quarterly Business Review)

Mbrand3's Sales and Marketing teams will support you at every stage of the mobile advertising value chain:

  • Upstream definition of areas and spaces eligible for advertising
  • Integration of the ad serving solution, "Ad Inside" ©
  • Quality control process performed before production launch (selection of formats, test campaigns, acceptance test, validation and campaign go-live reports)
  • Dedicated, secure access enabling constant, comprehensive tracking of campaigns, detailing statistics by media, country, OS, operator, etc.
  • Online publication and management of traffic on automatic promotions, exchanges, etc.
  • Financial and marketing reports on campaigns
  • Responsive optimisation of content, URLs, and overall any inherently media-related changes

    MISSION

    Our role

    Interpret the editorial values of the media and the core essence of brands

    • Analyse the income potential across all channels (web apps, iPhone, iPad applications, Android, OVI Store, RIM Blackberry, Samsung Bada, Windows Microsoft)
    • Recommend a range of MMA- and IAB-approved formats as well as publisher-specific formats
    • Work is carried out before new apps and mobile websites are launched through sponsorship, partnership and corporate funding operations.

      •  

      We are also…


    • Anticipating future trends in mobile media communications
    • Committed to taking our message to the various operational entities in the media sector (Marketing/Research, Sales teams, Journalists, Senior Management, etc.)

    SALES METHODS


    MBrand3 seeks to maximize revenue streams through an extremely varied and comprehensive sales process

    • Sales of specific media
    • Creation of special operations and events
    • Association of brands through the sale of packs either by target group (Men, Women, Young people, Senior Professionals) or interest (News, Finance, Entertainment, Music, Sport)
    • Sales of brands on general rotation across the entire network
    • Special partnerships with mobile device manufacturers
    • Media bundles


    International coverage


    In conjunction with its various publishers and partners, MBrand3 contributes to brand deployment in Europe (top 5), the United States, the Middle East and Asia.